INDEPENDENT STUDIO · SEOUL
Design with
today’s color.
A little space for fresh ideas. A considered palette for whatever comes next.
A little color. A new perspective.
Published Jun 6, 2026
Five colors, endless possibilities. Select a color to copy its HEX.
Fresh tomatoes, olive leaves and the warmth of a well-used table set the scene. Lemon yellow and clay bring a cheerful rhythm to food branding without losing the grounding effect of the dark olive text.
Fresh tomatoes, olive leaves and the warmth of a well-used table set the scene. Lemon yellow and clay bring a cheerful rhythm to food branding without losing the grounding effect of the dark olive text.
Let tomato red express the brand personality and use lemon yellow only for brief, clear signals that guide attention.
Start with linen on the largest surfaces, bring in tomato for selected panels and graphics, and use lemon to mark a clear focal point. Restaurants are a useful starting place; adjust the amount of each color to the content you need to show.
Avoid using red and yellow for competing calls to action in the same area. Check the text and surface pairs below before applying the palette. Small accents are decoration, not a substitute for readable labels or visible keyboard focus.
A considered balance
Let tomato red express the brand personality and use lemon yellow only for brief, clear signals that guide attention.
Start with a generous background, introduce your primary color, then use the highlight sparingly. The ratios are a guide for large surfaces, not a fixed recipe.
Background & breathing room
Cards, graphics & sections
Focal areas & key details
Background · Primary · Highlight. Use text and accent colors where their roles call for them.
Best available text on primary
The original text has low contrast (2.03:1). This example shows the strongest available pair: Linen (#F2E8D5) on #D84C3F at 3.44:1. It still falls below 4.5:1 for normal text. Use a different background to meet that contrast requirement.
Best available text on accent
The original text has low contrast (2.15:1). This example shows the strongest available pair: Linen (#F2E8D5) on #B46F50 at 3.24:1. It still falls below 4.5:1 for normal text. Use a different background to meet that contrast requirement.
Contrast is calculated for these specific pairs. Large text means at least 24 px regular or about 18.7 px bold. Check every pairing in your final design.
IMAGINE THE POSSIBILITIES
See how these five colors come together in a website, a poster, a brand, and a presentation. Explore a different palette and watch the mood change.
INDEPENDENT STUDIO · SEOUL
A little space for fresh ideas. A considered palette for whatever comes next.
THE POSTER STUDY
Big type, quiet space, and a single moment of color.
THE BRAND STUDY
THE PRESENTATION STUDY
A cover, a key message, and a plan. One palette brings the story together.
ONDA° / IDEAS IN MOTION
Make room for what comes next.
01 / 03 · THE VISION02 / 03 · THE IDEA
03 / 03 · THE NEXT STEP
From inspiration to creation
Add a considered color direction to the design you already have in mind. Your layout and instructions stay yours.
Try it in the design or AI tool you already use.
[Color guide — coloring.today / tomato-table] Apply this palette to the design requested above. Preserve the requested layout, content, and interactions. If an explicit requirement conflicts with this color guide, identify the conflict instead of silently overriding it. Text: Olive #43513A Primary: Tomato #D84C3F Highlight: Lemon #F3C95B Accent: Clay #B46F50 Background: Linen #F2E8D5 Mood: Warm, lively and full of appetite Suggested uses: Restaurants, Food commerce, Local campaigns Application note: Let tomato red express the brand personality and use lemon yellow only for brief, clear signals that guide attention. Avoid: Using red and yellow for competing calls to action in the same area. Use approximately 60% background, 30% primary, and 10% highlight across large surfaces. These ratios are a starting point, not a rigid rule. Use text and accent colors according to their roles. Keep the original HEX values. Choose readable text/background pairings without silently changing the palette. Do not introduce unrelated colors.
[Color guide — coloring.today / tomato-table]
Apply this palette to the design requested above. Preserve the requested layout, content, and interactions. If an explicit requirement conflicts with this color guide, identify the conflict instead of silently overriding it.
Text: Olive #43513A
Primary: Tomato #D84C3F
Highlight: Lemon #F3C95B
Accent: Clay #B46F50
Background: Linen #F2E8D5
Mood: Warm, lively and full of appetite
Suggested uses: Restaurants, Food commerce, Local campaigns
Application note: Let tomato red express the brand personality and use lemon yellow only for brief, clear signals that guide attention.
Avoid: Using red and yellow for competing calls to action in the same area.
Use approximately 60% background, 30% primary, and 10% highlight across large surfaces. These ratios are a starting point, not a rigid rule. Use text and accent colors according to their roles.
Use these semantic tokens consistently. Keep the original HEX values.
:root {
--color-text: #43513A;
--color-primary: #D84C3F;
--color-highlight: #F3C95B;
--color-accent: #B46F50;
--color-background: #F2E8D5;
}
Background is the canvas, text is readable copy, primary is a key surface, highlight draws attention, and accent adds small secondary details.
[Color guide — coloring.today / tomato-table] Apply this palette to the design requested above. Preserve the requested layout, content, and interactions. If an explicit requirement conflicts with this color guide, identify the conflict instead of silently overriding it. Text: Olive #43513A Primary: Tomato #D84C3F Highlight: Lemon #F3C95B Accent: Clay #B46F50 Background: Linen #F2E8D5 Mood: Warm, lively and full of appetite Suggested uses: Restaurants, Food commerce, Local campaigns Application note: Let tomato red express the brand personality and use lemon yellow only for brief, clear signals that guide attention. Avoid: Using red and yellow for competing calls to action in the same area. Use approximately 60% background, 30% primary, and 10% highlight across large surfaces. These ratios are a starting point, not a rigid rule. Use text and accent colors according to their roles. Text/background contrast: 6.98:1. This is one measured pair, not a guarantee for the whole palette. Check every actual text/background pairing against WCAG AA. Prefer readable combinations from the original colors, keep visible keyboard focus, and never communicate state through color alone. If no original pairing meets the requirement, propose a separately labeled derived color with its original HEX, proposed HEX, purpose and measured contrast. Never overwrite the source palette.
This guide preserves the original HEX values. Review the output before using it.
Bring it into your project
Copy the same colors as semantic CSS variables. Every preview and prompt on this page uses this palette.
:root {
--color-text: #43513A;
--color-primary: #D84C3F;
--color-highlight: #F3C95B;
--color-accent: #B46F50;
--color-background: #F2E8D5;
}
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