INDEPENDENT STUDIO · SEOUL
Design with
today’s color.
A little space for fresh ideas. A considered palette for whatever comes next.
A little color. A new perspective.
Published Jun 21, 2026
Five colors, endless possibilities. Select a color to copy its HEX.
Bold primary-color graphics built from Signal Red, Process Yellow, Poster Blue, Print Stock and grounded by Print Black. Explore five exact HEX values, practical color roles, contrast notes and a focused application guide.
Imagine three open ink tins on a printshop table. Strong red, yellow and blue meet uncoated stock in a direct graphic composition with almost no muted middle tones.
Build a community poster around an oversized red form on pale stock. Use yellow for one event-date panel, blue for a secondary geometric shape and black for the practical information.
Start with 55% Background, 35% Primary and 10% Highlight across the main surfaces; adjust these proportions for the composition. Text and small Accent details sit within that layout. The Text and Background pair measures 16.91:1.
Equal areas of all three saturated colors compete. Choose red as the main graphic, keep yellow smaller and leave enough plain paper around the information. Print Black on Signal Red measures 4.08:1 and is unsuitable for small text. Print Black on Poster Blue measures 2.80:1 and is unsuitable for small text.
A considered balance
Build a community poster around an oversized red form on pale stock. Use yellow for one event-date panel, blue for a secondary geometric shape and black for the practical information.
Start with a generous background, introduce your primary color, then use the highlight sparingly. The ratios are a guide for large surfaces, not a fixed recipe.
Background & breathing room
Cards, graphics & sections
Focal areas & key details
Background · Primary · Highlight. Use text and accent colors where their roles call for them.
Best available text on primary
The original text has low contrast (4.08:1). This example shows the strongest available pair: Print Stock (#FAF6EB) on #E22F32 at 4.15:1. It still falls below 4.5:1 for normal text. Use a different background to meet that contrast requirement.
Recommended text on accent
The original text has low contrast (2.80:1). This example uses Print Stock (#FAF6EB) from the same palette instead of #151515 on #2654CC, improving contrast to 6.03:1. This meets WCAG AA for normal text.
Contrast is calculated for these specific pairs. Large text means at least 24 px regular or about 18.7 px bold. Check every pairing in your final design.
IMAGINE THE POSSIBILITIES
See how these five colors come together in a website, a poster, a brand, and a presentation. Explore a different palette and watch the mood change.
INDEPENDENT STUDIO · SEOUL
A little space for fresh ideas. A considered palette for whatever comes next.
THE POSTER STUDY
Big type, quiet space, and a single moment of color.
THE BRAND STUDY
THE PRESENTATION STUDY
A cover, a key message, and a plan. One palette brings the story together.
ONDA° / IDEAS IN MOTION
Make room for what comes next.
01 / 03 · THE VISION02 / 03 · THE IDEA
03 / 03 · THE NEXT STEP
From inspiration to creation
Add a considered color direction to the design you already have in mind. Your layout and instructions stay yours.
Try it in the design or AI tool you already use.
[Color guide — coloring.today / three-inks-on-the-print-table] Apply this palette to the design requested above. Preserve the requested layout, content, and interactions. If an explicit requirement conflicts with this color guide, identify the conflict instead of silently overriding it. Text: Print Black #151515 Primary: Signal Red #E22F32 Highlight: Process Yellow #FFD537 Accent: Poster Blue #2654CC Background: Print Stock #FAF6EB Mood: Bold primary-color graphics. A crisp, energetic focal point. Suggested uses: Local campaigns Application note: Build a community poster around an oversized red form on pale stock. Use yellow for one event-date panel, blue for a secondary geometric shape and black for the practical information. Avoid: Equal areas of all three saturated colors compete. Choose red as the main graphic, keep yellow smaller and leave enough plain paper around the information. Print Black on Signal Red measures 4.08:1 and is unsuitable for small text. Print Black on Poster Blue measures 2.80:1 and is unsuitable for small text. Use approximately 55% background, 35% primary, and 10% highlight across large surfaces. These ratios are a starting point, not a rigid rule. Use text and accent colors according to their roles. Keep the original HEX values. Choose readable text/background pairings without silently changing the palette. Do not introduce unrelated colors.
[Color guide — coloring.today / three-inks-on-the-print-table]
Apply this palette to the design requested above. Preserve the requested layout, content, and interactions. If an explicit requirement conflicts with this color guide, identify the conflict instead of silently overriding it.
Text: Print Black #151515
Primary: Signal Red #E22F32
Highlight: Process Yellow #FFD537
Accent: Poster Blue #2654CC
Background: Print Stock #FAF6EB
Mood: Bold primary-color graphics. A crisp, energetic focal point.
Suggested uses: Local campaigns
Application note: Build a community poster around an oversized red form on pale stock. Use yellow for one event-date panel, blue for a secondary geometric shape and black for the practical information.
Avoid: Equal areas of all three saturated colors compete. Choose red as the main graphic, keep yellow smaller and leave enough plain paper around the information. Print Black on Signal Red measures 4.08:1 and is unsuitable for small text. Print Black on Poster Blue measures 2.80:1 and is unsuitable for small text.
Use approximately 55% background, 35% primary, and 10% highlight across large surfaces. These ratios are a starting point, not a rigid rule. Use text and accent colors according to their roles.
Use these semantic tokens consistently. Keep the original HEX values.
:root {
--color-text: #151515;
--color-primary: #E22F32;
--color-highlight: #FFD537;
--color-accent: #2654CC;
--color-background: #FAF6EB;
}
Background is the canvas, text is readable copy, primary is a key surface, highlight draws attention, and accent adds small secondary details.
[Color guide — coloring.today / three-inks-on-the-print-table] Apply this palette to the design requested above. Preserve the requested layout, content, and interactions. If an explicit requirement conflicts with this color guide, identify the conflict instead of silently overriding it. Text: Print Black #151515 Primary: Signal Red #E22F32 Highlight: Process Yellow #FFD537 Accent: Poster Blue #2654CC Background: Print Stock #FAF6EB Mood: Bold primary-color graphics. A crisp, energetic focal point. Suggested uses: Local campaigns Application note: Build a community poster around an oversized red form on pale stock. Use yellow for one event-date panel, blue for a secondary geometric shape and black for the practical information. Avoid: Equal areas of all three saturated colors compete. Choose red as the main graphic, keep yellow smaller and leave enough plain paper around the information. Print Black on Signal Red measures 4.08:1 and is unsuitable for small text. Print Black on Poster Blue measures 2.80:1 and is unsuitable for small text. Use approximately 55% background, 35% primary, and 10% highlight across large surfaces. These ratios are a starting point, not a rigid rule. Use text and accent colors according to their roles. Text/background contrast: 16.91:1. This is one measured pair, not a guarantee for the whole palette. Check every actual text/background pairing against WCAG AA. Prefer readable combinations from the original colors, keep visible keyboard focus, and never communicate state through color alone. If no original pairing meets the requirement, propose a separately labeled derived color with its original HEX, proposed HEX, purpose and measured contrast. Never overwrite the source palette.
This guide preserves the original HEX values. Review the output before using it.
Bring it into your project
Copy the same colors as semantic CSS variables. Every preview and prompt on this page uses this palette.
:root {
--color-text: #151515;
--color-primary: #E22F32;
--color-highlight: #FFD537;
--color-accent: #2654CC;
--color-background: #FAF6EB;
}
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